Studio Atlantis' Oasis Bath Bomb Packaging Featured on Pentawards
We're proud to share that our packaging design for the natural bath bomb brand Oasis has been featured by Pentawards, one of the most respected international awards dedicated to packaging design. The feature appeared in the Pentawards news section covering health and beauty packaging.
About the Project
Oasis is a premium natural bath bomb brand built on three core values: luxury, individuality, and sustainability. Our team was tasked with creating packaging that would communicate these principles at first glance and help the product stand out on shelves among competitors.
The Design Concept
At the heart of the solution is a clean, minimalist white cube with blue accents. This choice was deliberate: the simple form and restrained palette read as modern, premium, and eco conscious, without the decorative elements that often clutter packaging in this category.
A key feature of the design is the circular cutout on the front of the box, which reveals the bath bomb inside. Each bath bomb is uniquely colored and textured, and this window creates a lively, almost playful contrast against the structured outer packaging. Customers can see the product before they even open it, which builds both trust and emotional engagement.
We also paid close attention to typography: the brand name is printed in a flipped layout across the top of the box. This detail makes the packaging more distinctive and memorable, giving the design its own visual signature.
The result is a solution that balances sophistication, sustainability, and practicality, working equally well on a retailer's shelf and as part of the unboxing experience for the end customer.
Why It Matters
Being featured on Pentawards is more than a line on a portfolio. It's independent recognition from the international design community, confirming that Studio Atlantis' approach to packaging, from concept to final execution, meets the high standards of the global industry.
For us as a design team, this is an important signal that thoughtful, detail oriented design can genuinely solve a brand's business challenges: standing out on the shelf, building an emotional connection with the customer, and communicating brand values, in this case, a commitment to sustainability and quality.
For clients considering working with Studio Atlantis, this case is a clear example of how we work: deep immersion in the brand, a search for visual solutions that operate on multiple levels at once, and attention to the details that ultimately determine a product's success in the market.
The full article and project photos are available on the Pentawards website.